Recently, BuzzBee had an opportunity with a Microsoft client to support
their marketing efforts with the Office 365 team. According to Brian Keefe, BuzzBee Office and
IT Mgr, “BuzzBee was asked to design and print an individualized sticker as a
booth giveaway at our client’s internal sales force trade show. The various
colors selected by our client were part of the Office 365 group brand. Our
client wanted attendees to walk away with a branded large format, customized label
to put on the lid of their laptops.”
Based on their requirements, we suggested BuzzBee use a C3500 color
label printer, durable matte poly continuous labels in various lengths and
BarTender Professional to design and print the customized labels.
Brian relates, “BarTender had the right features to do the job we
needed; a good basic tool. I'm not a
designer but our Design Team was able to easily navigate the UI and find the
features they needed. We haven't run into any limitations as of yet.”
Bartender was configured to use one of 5 templates for each of the 5
brand colors to create an individualized sticker for visitors to the booth.
These templates were easily manipulated in Bartender to fit each visitor’s
name, title or whatever they desired. A logo and flag shape was also part of
the design. It took less than a minute to create a custom sticker and print it
on the C3500. 400+ labels were printed during the two days of the show with the
C3500 performing like a champ. Changing out media was a snap as more than four
rolls were used. Only one issue during the two days presented itself.
As the labels were going on laptops, we recommended the durable Kimdura
poly. This label media not only is
abrasion resistant, a key requirement for this application, but also is water
fast and chemical resistant.
Brian continues, “Color
Label Solutions was able to come up with a great solution, the C3500; and even
provided tech support to get us up to speed on the use of this label printer.
With just one hour on the phone with a tech that remoted into the laptop we
used with the printer, drivers and Bartender software was installed and
configured. I was given a thorough tour of the software and walked through the
various preferences that needed to be set up. I only had one problem during the
entire show and tech support was just a phone call away to get us up and
running quickly”.
The issue
occurred when a roll of media was inserted into the printer. The peel strip separated from the liner, causing
a media jam. If you find the strip
peeling, I suggest you remove the section of the label before inserting the
roll into the printer. Or just contact
us.
If you need to provide meeting support like
BuzzBee including names tags, you might find this post of interest: http://colorlabelsondemand.blogspot.com/2014/05/on-demand-event-tags.html
At Color Label Solutions, it’s important to us that we get you started
printing quickly and easily; and keep you printing. Further, we aim to keep you printing; so
customers can contact us anytime for questions or support. We’d love to work with you on your on-demand
color label printing solution.
Guy Mikel
855-962-7670
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