Color Label Solutions

Color Label Solutions
www.colorlabelsolutions.com

Sunday, August 20, 2017

Summer PR Tour

Recently, Andy Scherz, Product Manager for Epson America approached us with a request. Andy asked:

“Do you any customers who might like a little PR?  We are focusing on the boutique product labeling market.  Cheese, juice, lotion…  The idea is that we would like to get some quantity of actual product with labels.  We will show these labels and highlight how they were printed by Epson solutions.  If you have any willing customers, please let us know.”


It seems Epson America was planning for the annual Epson Summer Press Tour. 

ColorWorks Label Press Tour
ColorWorks Label Press Tour
The Epson Summer Press Tour is an annual event that Epson PR conducts for press and analysts to showcase new solutions and corporate initiatives.  This event is not open to the public and is by invitation only to industry analysts and members of the press. And this year, over 100 press and analysts attended in New York City. 

Originally, this event was created and remains primarily for media to see Epson’s latest consumer products for Holiday Gift Guide inclusion.  In the last several years, Epson has shifted its company focus toward business solutions and leverages the event to generate larger brand awareness for Epson solutions that may not be as well known.  For this reason, Epson incorporated displays from more industrial business lines at the event such as robotics, point-of-sale printing and commercial label solutions.

How could we say no to Andy?  Based on this request, we suggested to Darek Connole, Public Relations for Epson a handful of customers who produce their product labels using Epson printers.  Based on this list, the Public Relations firm for Epson, Walt & Company, www.walt.com,  purchased on-line a selection of products from these companies. 

ColorWorks Booth-Summer Press Tour
One the products/labels of company featured was Hummingbird Nectar.  Douglas Everett produces beautiful labels for his product; using his great graphic artist skills.

Hummingbird Nectar Products

Many years ago, I wrote about Hummingbird Nectar, http://www.hummingbirdmarket.com/on one of my first posts:


Since day one, Hummingbird Nectar has invested resources and energy into producing innovative hummingbird nectar and offering quality hummingbird products.  Over the past years their nectar has evolved; and will continue to change as this company introduce best-in-class products for your hummingbirds.

As Douglas says, ““The team a Color Label Solutions and Epson keeps us humming along”.

In addition to Hummingbird Nectar, Epson showed a product from Burn Hotsauce, https://www.burnhotsauce.com/,  in their display:

Burn Hot Sauce
Burn Hot Sauce

Burn Hot Sauce is an original, small batch, farmer and chef owned business in Santa Cruz California.  All of their produce is grown on sustainable organic farms in California; and all of the fermented hot sauces highlight the farm on the label.  Burn Hot Sauce is raw, alive and full of probiotics. 

​And I featured this company with some great products in a post earlier this year:


Next, we got one of our long-time customers, Tongue River Winery, http://www.tongueriverwinery.com/, involved.

Tongue River Winery
Tongue River Winery
 Their slogan, “Quality Made Wines with fruit exclusively from the Northern Plains!” sums up not only their wines, but also the quality of the owner of Tongue River Winery:  Bob Thaden and family.  You’ll find the letter Bob included with the box of wine to Epson of interest: 

Letter from Tongue River Winery
Letter from Tongue River Winery

As Bob didn’t have to include this letter, it shows what a wonderful and kind man he is.

Also, Epson had products from Rejunvenation Therapeutics, https://rejuvenation-therapeutics.com/,   in their display.

Rejuvenation Therapeutics Label
Rejuvenation Therapeutics Label
Rejuvenation Therapeutics is a health-centered, science-driven company that strives to extend lifespan and improve overall wellbeing. Within a burgeoning field of dietary supplements and nutritional ingredients, Rejuvenation Therapeutics stands out with their dedication to scientific evidence and regulatory compliance to ensure that their products are safe, effective, and beneficial.

Rejuvenation Therapeutics is using a C7500G to produce their gloss poly labels.  I think they look great!

Lastly, Epson showed products from Miracle Botanicals, https://miraclebotanicals.com/one of our customers from Hawaii.

Miracle Botanicals Labels

Essential oil is the passion of Miracle Botanicals! Ever since Hope Johnson was introduced to essential oil after the birth of her third child, these precious plant spirits have become part of their family’s daily life and over time every aspect of their lives has been transformed.

Rev. Hope Johnson is an Essential Oil Alchemist and Reiki Master.  I love that she signs all of her emails to us, “With Fragrant Blessings”.

We’re fortunate to have such great customers like the one featured above.  Please visit their website and try some of their products.  Or if you have requirements for other food and beverage companies, contact us and we’ll connect you to some of our other customers.

I’d like to thank Epson and the Walt Company for the pictures from the event; and for including us and a few or our customers.  Contact us if you want to produce beautiful and functional labels yourself.


Guy Mikel
855-962-7670

Sunday, August 13, 2017

Doob Tube Labels & More

Peter Howell from Great Engineering in Australia came to Color Label Solutions this week to provide additional training on their line of label applicators; especially covering small container labeling.


Color Label Solutions Team
Color Label Solutions Team
If you don’t know this company, Great Engineering (https://greatengineering.com/) makes world class label application equipment.  Ideal for cylindrical containers for many industries: food and beverage, pharmaceuticals and cosmetics. And don’t forget the boutique beverage and cannabis markets.  Here is my previous post on the BenchMax applicator:


During our session, a few key points came out that I decided to share with you.  First, the economical BenchMate (https://greatengineering.com/benchmates/) offers the capability to integrate with a C3500 label printer.

BenchMate Integrated with the C3500
BenchMate Integrated with the C3500

Although using a hand crank, this manual applicator can apply a lot of labels, quickly and affordably.  In addition, this manual applicator has the capability to apply 2 labels on one container, with very precise positioning. With the addition of the interface unit and foot press, you can print directly into the BenchMate, eliminating any requirement for rewinding.  I find this capability very intriguing; especially given the price of the unit.

The BenchMate plus the Interface, Cable, Footpress and Freight to the US from Australia as seen in the above picture costs $1990.  No other applicator at this price enables the printing of color labels directly into the applicator.

In you have containers less than 55 mm in diameter, the BenchMate+ offers the ability to apply labels to containers down to 17 mm (11/16”) in diameter. Be sure to watch this video of applying labels to very small bottles from the BenchMate’s webpage.  



The BenchMate+ with the small container adapter and overhead roller costs $510 more than the BenchMate; totaling $2,500 with the components to apply labels directly printing from the C3500.

Second, Peter worked with us to apply labels to tapered bottles.  Tapered containers, such as joint or “Doob” tubes, make label application very difficult; given the difference in diameter/speed of the container as it turns on the applicator.  For example, we are currently working on a label that is .6875” on the tapered end; and 1.125” on the larger end.  This .4375” difference is what makes label application tough.

Watch us apply a 2” x 1” label on a tapered joint tube with lip/lid.


As you can see in the video, the blue rollers of the small container adapter are moved to allow for the lip connecting the lid on top of the container.  These type of design considerations make the BenchMax a very flexible machine.

And here is another video of the same application providing more detail on how the system works for applying labels to tapered containers.


And in this video, we applied several labels on the same tube; to show how the BenchMax applies labels in the same position each time.


In this last video, you can see how we cut the rollers to better apply the labels.  Based on your containers, the BenchMax makes it easy to adapt the applicator for the type of container you have.  No other label applicator makes adapting to the container easier.  In this video, Peter from Great Engineering shows how to remove and cut the rollers to better fit your containers.


Third, the BenchMax offers an orientation capability.  With this feature, you can apply labels on a round container in precisely the same position on every bottle.  In our training, we used a Mason jar, and applied labels relative to the position of the embossed letters on the jar.  Wish I had pictures; bummer.

Based on our meeting, I’ve found the BenchMax a very interesting choice for applying labels to a variety of round containers; especially small container vials.  With the ability to integrate with the Epson printers, the ease of adapting to a variety of containers sizes and shapes, and the minimum sizes down to 8 mm in diameter make the BenchMax and BenchMate label applicators good choices for many companies.  Contact us to learn more how these devices will fit your operation.

Guy Mikel
855-962-7670

Wednesday, August 2, 2017

Complete Print Shop

Postmark (http://postmark-usa.com/) showed their new CMYK printer at the Franchise Services Expo July 27 and 28 in Long Beach.  Combined with their fixed feeder, Postmark calls their solution the Complete Print Shop.

CMYK Printer With Fixed Thickness Feeder
CMYK Printer With Fixed Thickness Feeder

With the fixed thickness feeder, you can print a wide variety of items that are difficult to impossible to print with normal printers.


Watch the new CYMK printer and Fixed Thickness Platform run here:



And print Coasters:

On-Demand Color Coasters
On-Demand Color Coasters

Coffee Sleeves:

On-Demand Color Coffee Sleeves
On-Demand Color Coffee Sleeves

Paper Bags:

On-Demand Color Bags
On-Demand Color Bags
Thick Menu Cards or Shelf Talkers:

On-Demand Color Cards/Shelf Talkers
And other items such as envelopes, bubble envelopes, napkins, small boxes, etc.  Pretty much anything paper you can now print with the fixed thickness feeder and the CYMK printhead.

You may remember we showed an earlier version of this device at WestPack 2017:


and a slightly different version at WestPack 2016:


From my perspective, the biggest difference with the latest iteration is the software.  Now, Postmark has integrated the Navigator RIP from Xitron:


With this software, now you can print PDF’s easily; and get better print quality.  Plus the workflow seems much easier to use.  The Navigator RIP is a big step forward in ease of use of the CMYK print engine.

In addition to the new RIP, Postmark has reconfigured the printer; eliminating the need for hoses, wires and connectors.  This new configuration makes it much easier to set up and run.

The 4” CYMK printer, Fixed Thickness Feeder and RIP costs approximately $20,000.  The 8” version costs approximately $25,000.

If you need to print a wide variety of “thick” items; or you want to add a new source of income for your printing business, contact us to discuss how the CYMK print engine and Fixed Thickness Platform would work for you.

Guy Mikel
855-962-7670